Scale smarter with fractional marketing

We help fast-moving businesses scale smarter, not just bigger. We work as part of your team, not an outside agency, giving you hands-on support without the overhead. With flexible and tailored marketing solutions, teams can stay lean, adapt to evolving needs and achieve profitable growth.

We start by mapping your revenue – existing channels and new opportunities. Then, we assess what's already in motion (your strategic initiatives, available resources, etc.), designing every move around finding the shortest path to the largest growth.

Our founder, Tessa, acts as your fractional marketing partner and integrates with your team. Depending on your needs, we bring in partners from our Marketplace to add expertise and scale efforts.

We work with your teams to ensure strategic alignment. Here's what collaboration can look like:

‍Leadership: We work as an extension of your leadership team by aligning growth strategies and tactics with big-picture goals. That means collaborating on high-level marketing strategy, turning vision into action and measuring success against KPIs.

Sales: We arm Sales with the right tools, messaging and insights to sell smarter and close deals faster. As we develop sales enablement materials, we work together to continuously refine content and messaging based on customer feedback.
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‍Customer Success: We gather insights from Customer Success to shape marketing strategy and messaging. Our goal is to build marketing assets (sales enablement and customer materials) around specific needs and use cases – facilitating stronger relationships and loyalty.

Product: We align with Product to understand solutions (features/benefits/use cases), stay in the loop on product updates and gather feedback on product usage to improve customer outcomes.

That's great! We’re here to enhance your team, not replace it. Think of us as extra firepower – we plug in where you need us, adapt to your priorities and build on what's already working.
 
CMO/CRO Extension: We help you bring your CMO/CRO's vision to life. We provide strategic insights, tactical recommendations and execution support – sharing insights and refining strategies as we go.
 
In-House Marketing Extension: If you have mid-level or junior marketing support, we step in to provide marketing leadership, big-picture strategy and hands-on execution, working alongside your team to drive results.

Our Marketplace connects you with marketing talent and teams we’ve worked with for years. Just like us, our partners support fast-moving businesses with an agile approach. Together, we scale your efforts, while ensuring you stay flexible, nimble and efficient.

Of course! Once we learn about your team's objectives and needs, we can recommend several plan options. Let's work together to figure out the optimal budget.

Book a 30-min intro call with our founder, Tessa, or email us at hello@cmospot.com. Let's chat!

Our onboarding process is personalized to you. Here's what the process can look like:

Team Integration: Introduce teams, understand roles and share access to relevant tools/platforms.

Solution Deep Dive: Understand solutions, products and roadmap, including features, benefits, partnerships, integrations and more.

Revenue Roadmap: Dive into existing and forecasted revenue by source to ensure marketing efforts are aligned with revenue goals.

Business & Marketing Deep Dive: Understand current or planned business and marketing initiatives; reivew existing marketing assets, materials, research and performance.